Author

Branding Bollywood 53 posts

Branding Bollywood is infotainment ingrained. It tracks the top best in the business of Bollywood publicity. It features the who's who of the Indian news media, covering the entertainment industry in Mumbai. A one-stop search for mostly everything about imaging, publicity, promotions, advertising, digital marketing, branding and Bollywood PR.

POSTS

What does a PR agency of a Bollywood actor/actress do?

The primary job of a PR agency of a Bollywood actor/ actress is to establish a star image of their client, maintain their visibility in the public eye and manage their reputation in case of controversies. They do this with the help of journalists and news editors who publish videos, images,…

Do PR agencies handle hype and crisis management?

Ideally, PR agencies are supposed to handle all aspects of celebrity branding. However, though most Bollywood…

POSTS

Are Twitter celebrity fan ‘armies’ ghost-run or remote controlled by…

It is true that a lot of Bollywood PRs control Twitter discourse through remote control. In fact, Bollywood's most…

Newer Posts