Mumbai and its glitzy Bollywood industry attract aspiring actors and actresses like moths to a flame. The lure of fame, money and stardom proves too hard to resist for talented newcomers who dream of making it big on celluloid.
However, showbiz success remains an evasive quest for most. Industry…
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Analysis: How Alia Bhatt’s PR strategies differ from other Bollywood…
Alia Bhatt is one of the most popular actresses in Bollywood, and her PR strategies have played a significant role…
Analysis: PR strategies of Rashmika Mandanna and her brand associations
Rashmika Mandanna, a prominent figure in the Indian entertainment industry, has strategically positioned herself as…
Analysis: Ranbir Kapoor’s unconventional PR strategy and how he maintains…
Ranbir Kapoor, one of the most popular Bollywood actors, has been known for his unconventional approach to public…
Analysis: How Shah Rukh Khan’s PR strategies pave the way for box-office…
Shah Rukh Khan, a renowned Bollywood actor, has always been a master of reinvention and has successfully adapted…
Analysis: Salman Khan’s PR strategies: A success story in celebrity PR in…
Salman Khan, a prominent figure in the Indian entertainment industry, seems to have employed effective public…
Meaning and origin of the word ‘paparazzi’
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The word "paparazzi" refers to photographers who take…
Study: Average Bollywood PR salaries face stagnation amid industry shifts
The average salary for PR professionals in Bollywood has experienced minimal growth in recent years, reflecting…
The power of Indian media coverage for global Indian artists
In the glamour industry, where stars rise and fall with the changing tides of public opinion, one factor remains…
How much does it cost to do music PR for a song or music video in India?
Music PR and Promotions for singers, music albums, songs, singles, music composers and music videos depend on which…