Actor Sobhita Dhulipala has sparked chatter after saying she does not want to be visible 24x7 and does not believe in excessive PR, a comment that would quickly travel across entertainment circles. Ironically, many in Bollywood could be still figuring out how to pronounce her name, let alone spot…
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Bollywood
The changing face of the Bollywood PR machinery
Bollywood, known for its glitz and glamour, has a vast and complex PR industry that works tirelessly to promote…
What are the best PR agencies in Bollywood?
Bollywood is one of the largest and most dynamic film industries in the world, with a huge fan following and a…
How much does a PR rep cost in Bollywood?
The cost of hiring a public relations (PR) representative in Bollywood, can vary significantly depending on a…
How PR-driven hype in Bollywood makes stars out of actors, even before their debut
Bollywood, the Hindi film industry based in Mumbai, India, is known for its larger-than-life movie productions and…
Who does PR for celebrities in Bollywood?
Public relations (PR) for celebrities in Bollywood, is typically handled by independent entertainment publicists,…
Photo Gallery: Ranveer Singh and Deepika Padukone turn showstoppers for Manish…
Images courtesy: Deepika Padukone / Instagram
Do PR agencies handle hype and crisis management?
Ideally, PR agencies are supposed to handle all aspects of celebrity branding.
However, though most Bollywood…