There was a time in Bollywood when journalists could ring a star directly, wait outside a vanity van, or intercept them mid-shoot for a quote. Access was chaotic, unfiltered, loud, and gloriously uncontrollable.
It sounds glamorous in retrospect, but insiders knew the truth was less cinematic.…
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Browsing Tag
Bollywood publicist
The power of Indian media coverage for global Indian artists
In the glamour industry, where stars rise and fall with the changing tides of public opinion, one factor remains…
The changing face of the Bollywood PR machinery
Bollywood, known for its glitz and glamour, has a vast and complex PR industry that works tirelessly to promote…
What are the best PR agencies in Bollywood?
Bollywood is one of the largest and most dynamic film industries in the world, with a huge fan following and a…
How to select the right Bollywood publicist in today’s economic climate
In today's highly competitive Bollywood industry, having a top-notch publicist is crucial in promoting a celebrity,…
What does a publicist do for a music artist?
A music PR or Bollywood publicist is a perfect person who can help a music artist and their music become popular.…
Are Twitter celebrity fan ‘armies’ ghost-run or remote controlled by…
It is true that a lot of Bollywood PRs control Twitter discourse through remote control. In fact, Bollywood's most…
How do actors manage their PR?
Most actors trust a PR agency or a Bollywood publicist to manage their PR. The PR agency offers consultation on the…